What is Collective Goods?


WHAT IS COLLECTIVE GOODS?

Based out of Calgary, Alberta, Collective Goods (CG) is a non-profit organization dedicated to empowering underprivileged women and improving their quality of life through economic self-sufficiency. CG does so by fostering participation in a global fair trade marketplace in order to facilitate sustainable earning opportunities for women around the globe.

There are two branches of Collective Goods: CG Market and CG Movement.

CG Market is the branch that joins with global artisan partners (GAP) to help underprivileged women become more sustainable through the production and sales of artisanal goods. CG Market is focused on the following:

  1. Purchasing handmade products from our GAPs, and then marketing and selling those products online and in local shops, with all profits going back to the charitable partner
  2. Participating in relevant retail trade shows on behalf of our GAPs
  3. Actively seek out wholesale retailers to connect with our GAPs

CG Movement is the branch that focuses on educating and encouraging communities to practice conscious consumerism. While CG Market sells the products, CG Movement tells the story behind the products. Beyond gaining financial profit for our GAP, CG desires to gain widespread advocates who will support our partners and promote women’s empowerment around the globe. CG Movement aims to show people that through conscious consumerism, they are doing more than buying a scarf or piece of jewelry, they are supporting women and their families to escape poverty and build their lives.

HOW AND WHEN DID COLLECTIVE GOODS BEGIN?

CG was born when Ellilta Women at Risk (EWAR) reached out to their charitable partner in Calgary, Alberta for help in supporting and developing their income-generating facet called Ellilta Products (EP). Six years ago, the Ethiopian government allowed local charities to create internal income-generating programs in order to encourage self-sustainability rather than wholly relying on external (e.g. North American) charitable donations. In order to better fulfil the needs of EWAR, the vision and mission of CG was formed in order to help EP and future partnerships like it.

WHO MAKE UP THE STAFF OF COLLECTIVE GOODS?

CG is run by a board of directors and staff (managers) that make up an Executive Committee. More importantly, the entire Executive Committee of CG is completely made up of volunteers who are passionate about empowering women around the world!

HOW IS COLLECTIVE GOODS FUNDED?

Collective Goods is made possible by the contributions of other charitable organizations, fundraising efforts, and donations from local supporters.

WHO IS COLLECTIVE GOODS PARTNERED WITH?

Currently, CG is partnered solely with Ellilta Products (EP), the retail branch of Ellilta Women at Risk (EWAR) in Addis Ababa, Ethiopia. CG purchases scarves, jewelry and leather goods from Ellilta Products in bulk, and then markets and sells these products online and locally through pop-up shops in and throughout North America, particularly within Calgary and Canada.

WHERE DO COLLECTIVE GOODS PROFITS GO?

One hundred percent of the profits made from CG’s sales go back to EP, our current GAP which is also distributed to EWAR by EP.

WHAT IS IN STORE FOR COLLECTIVE GOODS?

CG is actively seeking out wholesale retailers to connect with EP, and to expand sales of EP products into existing retail stores. Eventually CG hopes to find more Global Artisan Partners similar to Ellilta Products, in order to continue fulfilling its mission to empower women around the globe through economic self-sufficiency. CG also hopes to grow its members and expand to other cities in Canada through CG Movement partners who share our vision and passion for goods that do good! Contact us today for more information.